Sunday 10 June 2007

CLEVER ADS: SUPERMARKET CART - CHARITY AWARENESS

This action consisted of three different child faces of ethnic backgrounds: Asian, Black and Indian. The mouth had an opening just where the coin to release the supermarket cart is inserted. Each coin would symbolically feed a child. Under the image, it says " You can feed a child for two days with what you spend renting this cart. HELPCreated by agency, Zapping, Madrid.

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